The 2014 Nissan Rogue has numerous advanced technology systems that are designed to help differentiate the Rogue from its competition. The NissanConnect system stands out without standing out. The standard NissanConnect connected car services system combines hands-free technology, the owner’s or even passengers’ smartphones and an optional touch-screen display to help connect the Rogue to the outside world. It can load custom music libraries, social networks, or navigation, traffic weather or other information sites. This is part of Rogue’s affordable technology concept and NissanConnect comes with three years of complimentary service for the basic apps package.
Pierre Loing, vice president, Product Planning, Nissan North America, Inc., said “As demand for in-vehicle connectivity systems continues to grow, Nissan is taking the lead in providing affordable, use-friendly technology under the NissanConnect banner with critical core vehicles such as the 2014 Nissan Rogue, Altima, Sentra and Versa Note. We expect more than 1.5 million Nissan vehicles will be connected by 2015, with our cloud-based model allowing for periodic updates and the launch of new apps throughout ownership of the vehicles.”
Loing went on to add “Part of the NissanConnect system’s innovative design is the flexibility to introduce new apps throughout the ownership experience, including a range of projected upcoming music, social networking, entertainment and travel apps. It’s another example how the all-new Nissan Rogue delivers ‘Innovation that Excites’- empowering customers to personalize their driving experience. Users are able to “check in” on Facebook to share location with their social network – or navigate to where their friends have checked in. In navigation-equipped vehicles they can also use Google to find new restaurants or navigate any city like a local.”
Check out this video about NissanConnect in the 2014 Nissan Rogue!
Nissan announced their “Your Door to More” contest a few months back to engage users of Instagram and Vine. They had to showcase the all-new 2014 Versa Note in their own homemade short films that were roughly 6 seconds long. The three winners will have their videos featured in a 45-second national television commercial.
The three winners were awarded a $1,000 Amazon.com gift card as well as and four other contest winners.
Jon Brancheau, vice president, Marketing, Nissan North America, said “There are a lot of really creative people using Vine and Instagram. We’re still trying to figure out the smoke and mirrors used to create several of the videos. This was a good social media experiment and a great way for Nissan to promote the all-new Versa Note.”
The video contest was inspired by the all-new 2014 Nissan Versa Note which is a second-generation hatchback that has a sculpted, modern and energetic look that reflects the active lives of its buyers. The Versa Note offers a combination of versatility, value and technology. It has an EPA estimated 40 mpg highway and best-in-class interior volume.
The winner’s videos are compiled into one video below. Watch the Versa Note go from the beach to an old-school video game and then transform from a freehand sketch to vehicle motion!
Nissan’s Autonomous Drive technology won the Grand Prix in the CEATEC Innovation Awards, which is the top prize. It was awarded by a panel of independent US journalists who work in the fields of IT and consumer electronics.
The award honors the best among technologies, products and services that were exhibited at CEATEC JAPAN 2013. The journalists are considered a jury and they assess the exhibits at the CEATEC in a variety of categories. These categories consist of their potential impact on the U.S. market, meeting new consumer needs, innovation, functionality, and if the product, service or technology exhibited offers a unique solution to new needs. This is Nissan’s fist time winning the award and it is the first time for an automaker to receive this accolade.
The Autonomous Drive also won the Smart Mobility, from the Special Award category.
The Grand Prix award was given the following comment from the panel: “Nissan’s Autonomous Drive technology will greatly benefit future society by reducing traffic accidents and fatalities, preventing traffic congestion and contributing to a reduction in environmental issues through improved fuel economy.”
Not sure what all the hype’s about? Watch the video below to get to know Nissan’s Autonomous Drive!
When you think of October most people think of Halloween, autumn weather, and maybe even breast cancer awareness. October is also Car Care Month and Nissan is celebrating with a chance to win “Maintenance for Life” promotion.
The promotion’s three grand prizes offer the chance to win “Maintenance for Life” including recommended regularly scheduled service, for the life of the customer’s vehicle. The event is going on now and runs through October 31, 2013. It is open to Nissan owners or lessees and they can enter by going here or directly through their Facebook newsfeed. Each of the grand prizes consists of a dealer service rewards card that is valued at $5,000.
The sweepstakes and October Car Care event are designed to give Nissan customers a great customer service experience and make it easy for them to protect their vehicle with routine maintenance.
John Spoon, vice president, Aftersales, said “With the focus on maintaining the value of your vehicle during Car Care Month, we felt it was a great time to reinforce our commitment to Nissan owners by offering complimentary inspections at their local dealership. We’re also excited to share dealer offerings such as Express Service with our customers. With Express Service, Nissan owners can have oil changes and other basic maintenance completed without appointments in under 30 minutes.”